Internet marketing is a way of using the Internet to sell products and services online. Internet Marketing strategies will often include pay per click (PPC) advertising, banner advertising, e-mail marketing, search engine marketing (SEM), search engine optimization (SEO), blog marketing, and article marketing.
Affiliate Programs are the online equivalent of the commissioned sales person. Like the average sales person, the internet marketer or website who helps generate the sale will be paid a commission. Merchants will implement affiliate programs in order to increase online sales. Usually the merchant will experience a gigantic increase in transactions due to the recent popularity of affiliate programs and growing number of internet marketers.